Featuring ambigrams of Pride words that could be read both upside down and right side up.
The headline, split into two parts, challenged the audience to change their orientation in order to read the second half of the headline in order to show their support, no matter their orientation.
From thousands of submissions across 32 countries, this concept won Gold, Silver and two honourable mentions in various categories from the Creativity International awards and awards of merit from HOW Magazine.
Samples
